Click It or Tickets runs May 23 - June 5
NEWARK – The Licking County Safe Communities coalition has confirmed that seven of the nine fatalities that have occurred in Licking County in 2011 did not use a seat belt. The coalition urges drivers to wear their seat belts. This simple step could have saved the lives of the victims in these crashes.
Click It or Ticket (CIOT) is a national seat belt enforcement campaign backed by the National Highway Traffic Safety Administration (NHTSA). The campaign runs from Monday, May 23 to Sunday, June 5. Its goal is to reach the highest national seat belt usage rate of 85 per cent. Coast to coast, day or night, the message is simple - Click It or Ticket.
The primary audience of the CIOT campaign continues to be men ages 18 to 34, which research shows are less likely to wear seat belts. In Licking County, seat belt surveys are conducted twice per year to determine who in Licking County is and is not buckling up. The 2010 data shows that only 76 percent of Licking County drivers are buckling up which is well below the 85 percent goal set by NHTSA.
Who in Licking County is not buckling up? Out of the nineteen seat belt survey sites observed, the results seem to be pretty clear: men, 15 to 25 year olds, African Americans, and pick-up truck drivers.
During CIOT law enforcement agencies will be out ticketing those who are not buckled up..